Avoid Giving Bad Advice
In some form or another, most bloggers give advice. Ranging depending on their niche, blogs are full of a bunch of at least semi-unknown people spouting off about random subjects. Yet over time, as readers, we begin to trust the information that we’re receiving and from time to time might even follow it.
Knowing that as a reader of another blog, it’s likely that we’ll follow advice of another blogger, we need to consider the effect our own advice has on our readers.
When handing out advice, the quickest way to lose authority and trust is to consistently hand out bad advice. But, there’s a way we can avoid bad advice altogether, it’s just a matter of a few simple thought processes when writing advice posts.
Experience
Before you throw out advice, the best possible situation is to have experience about the subject you’re giving advice about. If you’re telling your readers that Blog Catalog is excellent for sustainable traffic, you need to have used Blog Catalog and give details about what you did on the site that brought the traffic.
The truth is that we all have tried and true methods and nothing pleases readers more than getting step by step mini-tutorials to achieve positive results on a wide number of things. So, the best way to give your best advice is to have some experience in the subject that you’re talking about.
Research
If you don’t have enough up in the ol’ noggin for a post, do a little research. While I realize that most of us haven’t researched for a writing assignment in quite some time, this is a great time to pick up your skill again.
By researching sources for information on a blog post you can link out to other bloggers, generate interest in your own blog by sighting sources, and keep yourself credible with your readers.
Truthfully, few of us actually know everything about our subject which is probably why we decided to start writing about it in the first place. By writing a post based on research you’ll also get some great information from commentators to add to the discussion.
Ask or Interview
When you have little to no knowledge on a particular subject that may be of interest to your readers, try going to a source that has a ton of information on the subject by asking questions or conducting a formal interview.
The benefits here are two-fold when you post about a subject your readers are in and you give a link to the person you’ve talked to about the subject or interviewed. OK, a third benefit – interviews done correctly with key people on important subjects tend to draw a lot of traffic.
Think if I interviewed Matt Mullenweg, the founding developer of WordPress, I might get a lot of attention? OK, so maybe this is an extreme example as I can’t see Matt giving me an interview but you get my point. :D
Good Advice Gone Bad
So, it happened to you – you thought you had good advice but an on pour of feedback or comments let you know otherwise. Fix it! It’s not too late, even though the post is published and out there.
Write a new post – explain why you thought your advice was good, how you realize that perhaps a better technique or way around the subject is better now, and give shout outs to those who help to correct your information.
Explain your opinion – opinions are like ____ we all have one. Edit the post with a statement about the advice being of an opinion and keep your stance. As an alternative, you can create a new post explaining that the previous post was an opinion and explain with further detail why you feel the way you do.
Next time – follow the steps above so that it doesn’t happen to you again.
Your Thoughts
What can bloggers do for you, as the reader, to keep your trust when they have written some bad advice? Have you ever followed the bad advice of another blogger and did it have an impact on you? Or maybe, you have handed out bad advice, how did you handle any situations that were raised from your post?

















May 19th, 2008 at 8:03 am
Morning!
I think for me, I realize that a lot of blog posts are going off opinion or their own experience. So, I know NOT everything will work for me that they advise but it does give me that option; something to think on and utilize for my particular situation.
I think the best thing bloggers or anyone can do when they give advice is to explain their viewpoint. Be accountable for it, explain it and why it worked for them and then move on to something else. Trying to answer everyones particular statement or getting defensive won’t help at all. Address it professionally and move on.
Everyone makes mistakes, even us bloggers! ;-)
May 20th, 2008 at 8:56 am
EXCELLENT advice (so to speak lol). I really wish all bloggers would adhere to this.
“Fake it ’till you make it” is no longer sage advice (it never really was, but you could get away with it 10yrs ago)
I’ve goofed once or twice, not “bad” advice, just “changed” and I didn’t realize it. In context’s like this, if/when it’s appropriate, you can also CYA with something at the end of the post like, “to be safe and secure always check the TOS” (or whatever fits).
I try to follow all the advice you gave in this post. In fact, 90+% of it should also be read by those giving “affiliate recommendations”…not like the big guns do it half the time (Bob promotes Joe’s products because Joe bought dinner).
May 20th, 2008 at 12:44 pm
Cynthia » I’ve seen a few cases where the stance of blog post was not necessarily written as though it was someone with an opinion but rather facts. Which chances the idea of giving advice significantly. However, I do agree with you though that most blog posts are written as personal opinion.
Dennis » Thank you! :D I never agreed with the principals of “fake it ’till you make it.” While a great deal of research will allow you to write about generally anything, faking it is not the best approach to take.
May 20th, 2008 at 1:57 pm
No it really isn’t the smart way to go. To be somewhat fair (cough) to the *now* guru types who did it in the olden days, there really wasn’t much “research” to do…non existent search engines and all. It’s the ones that do it now, or dare I say STILL do it, that you need to worry about.
I suppose you could say I was one many moons ago, although I wasn’t aware lol. Oh yea, when I put up my very first e-commerce site, I was president of the “build it and they shall come club” lol.
Live and Learn, do a little better each time :-)
May 20th, 2008 at 2:01 pm
Btw, I plan to steal “Don’t allow the niche to rule but you to rule the niche” :-)
May 21st, 2008 at 8:39 pm
Dennis » Feel free to steal my line with credit and a link, please. :D